Ready to take a fresh look at your marketing program? Turn to O‘Connell Meier�s digital + direct marketing team for new ideas and results-driven strategies.
1989, O'Connell Meier has specialized in creating targeted marketing
programs. For many groups, we strategize, create, and execute the
marketing campaign. For others, we focus on strategic plans that maximize
Time for a new plan? Here�s a snapshot of our proven marketing planning process:
You can also turn to us for creative development, production, and ongoing testing.
- We review past plans, materials, results, research reports to understand the history.
- Next, your key stakeholders share their needs, objectives, and concerns with us. Hearing all perspectives is a critical first step towards getting the organization to fully support and implement the new plan.
team crystallizes the result into key strategies and tactics
–– the big picture plan.
- Once everyone agrees on the plan, we create a promotional roadmap with budgets, formats, audiences, and deadlines.